In October 2020, Jetts Fitness UK launched its new-look website to further strengthen its unique ‘affordable boutique’ positioning in the UK fitness market.
Built by their trusted marketing partners and fitness marketing specialists 100AND10% and in collaboration with all stakeholders, the new digital platform showcases the Jetts 247 Fitness affordable boutique, results driven clubs in action. The new website prioritises engagement and enquiries from new members for its current gyms that have continued to see strong growth following their re-opening in the summer.
The new website will also support Jetts’ UK expansion plans for 2021 as the new platform provides greater agility in the marketing of each gym alongside enhanced integration with the existing membership platform thus creating a more seamless membership sign up process.
On the launch of the new website Jetts Fitness UK Director, James Garner, said: “The new website has already had a significant increase in online engagement for all our gyms. The impact has been positive and immediate.
The investment made in the new website shows the ambition of the company in the UK as we head into 2021. It also highlights our continued commitment to our UK franchisees to provide the very best levels of support possible to help drive the success of their gyms.
The feedback to the website going live from our franchise business owners, their teams and our members has been unequivocally positive, and we are excited to keep evolving the platform after the immediate upside in results.”